Always thinking, learning, sharing & collaborating.

Funeral Guide

July 24 — 2019
News
A new visual identity for the UK’s leading online funeral resource.

An interview with Blair

April 17 — 2019
Thoughts, Culture
The Design Kids Toronto had a chat with Blair.

Canada Modern x LogoArchive

April 02 — 2019
Culture, News
The very first Extra Issue of celebrated design zine LogoArchive features Canada Modern.

Building and protecting food...

February 07 — 2019
News, Thoughts
An event hosted by IP law firm Abel + Imray, which included Tim Burley on the panel

New book: Identity Designed

January 18 — 2019
News, Culture
We've been featured in David Airey's new book, Identity Designed: The Definitive Guide to Visual Branding.

Fedrigoni 365 — 2019

December 04 — 2018
Culture
A publication by paper specialists Fedrigoni to celebrate the coming year.

Canada Modern “Cool Concept”

October 09 — 2018
News
“Cool Concept” by the Toronto Design Directory showcases personal creative projects. Held at Shopify in August, Blair gave a talk on Canada Modern.

Shape Development

February 28 — 2018
News
Strategy and identity design for a new property company based in Somerset.

On purpose (revisited)

February 19 — 2018
Thoughts
Where once we were led to believe that purpose-driven businesses outperformed their lacklustre cousins, now we're told it’s just another great...

Fedrigoni 365

December 06 — 2017
Culture
A publication by paper specialists Fedrigoni to celebrate the coming year.

ADCC Directions 2017 Awards

November 01 — 2017
Culture
Our first Canadian award, fittingly for the project that we created to celebrate the opening of our Canadian studio.

LittlePod ice cream packaging

February 02 — 2017
News
Distinctively different. An ice cream for grown-ups in a pot designed for sharing.

On the ‘death’ of print

January 11 — 2017
Thoughts
For many years, print dominated the way that organisations communicated. Even after the arrival of radio and TV, the cost of accessing broadcast...

Uprising gluten free pastry

October 26 — 2016
News
Strategy, name, identity plus initial packaging for a new gluten free pastry manufacturer.

Ocean Crown by Scandia Foods

August 30 — 2016
News
A refresh for this established ambient seafood brand, addressing identity and labels, plus a simple website.

Sainsbury's Tea X Spicers

June 30 — 2016
Culture
One that got away. Some of the work we did with Sainsbury’s and Spicers to explore positioning for their iconic Red + Gold Label tea packs.

Your name here

January 22 — 2016
Thoughts
Creating a name for your business, product or service, when done properly, requires plenty of hard work and inspiration. Thankfully great names are...

Be part of the process

November 27 — 2015
Thoughts
We all employ professionals to do the things that we can’t do ourselves. If we choose well, we can trust them and leave them to practice their...

Nifty 50

November 18 — 2015
Culture
50 Creatives, 50 One-Off Posters on the theme of money. Auctioned to raise funds for CMH Charity.

Pictures of websites

July 29 — 2015
Thoughts
The traditional process of “designing” a website is flawed. But with a change to our way of thinking about the roles of 'designer' and 'developer'...

LittlePod shortbread packaging

June 24 — 2015
News
A new brand extension from the champions of real vanilla. Understated elegance.

An intern abroad

June 20 — 2015
Thoughts
Applying for my placement here at Believe in, in a different country to my native Sweden, was a big step I’m very glad I took.

HEY Plymouth

May 20 — 2015
Culture
An exhibition organised by Plymouth University Design Society to accompany a visit to the city by Hey Studio from Barcelona.

Simplicity

May 08 — 2015
Thoughts
Writing this article has made me even more aware of ‘simplicity’ and its importance on what we do — not just on the visual side of things, it...

100 years of the Coke bottle

February 28 — 2015
Culture
One of 100 designers & artists from around the world selected to take part in the 100th anniversary of Coca-Cola’s iconic bottle, the Contour.

On the value of design

January 02 — 2015
Thoughts
I spend a lot of time thinking about the value of design to brands and communications. How to plan for it, measure it and improve it. We work hard...

Three Kings festive chocolate

December 15 — 2014
News
Limited edition festive chocolate bars for clients and friends. Each named after the original Christmas gift-givers, and inspired by a festive recipe.

Becoming a designer

November 01 — 2014
Thoughts
This month saw the first anniversary of my arrival here at Believe In. Following an initial four-week internship I was offered a permanent place,...

Comic Sans for Cancer

August 20 — 2014
Culture
A poster exhibition poking fun at Comic Sans, the font that designers love to hate, all in the name of a very worthy cause.

Icon Magazine Rethink

June 18 — 2014
Culture
Icon magazine invited us to suggest something we thought might benefit from a redesign, and then propose a solution.

Yorkshire in Yellow

May 19 — 2014
Culture
A T-shirt that celebrates the 101st Grand Depart of the Tour de France.

Love Letter to Me

May 08 — 2014
Culture
A hand cut QR code, inviting visitors to submit their messages of love via the accompanying mobile site.

San Bruno Beer

April 07 — 2014
Culture
100/100 – 100 unique beer labels designed by 100 studios and designers, in aid of Artfund.

T-shirt design for North East Co

April 03 — 2014
Culture
"Waves to Tokyo", a limited edition produced exclusively for Japanese Graphic T-shirt label North East Co.

Lord of the Logos

January 21 — 2014
News
Adding a new dimension to underground Heavy Metal logo designer Christophe Szpajdel (aka ‘Lord of the Logos’).

Glory Glory

July 17 — 2013
Culture
Play up Pompey, Pompey play up. A celebration of football chants.

You Are The Map Maker

July 01 — 2013
Culture
Typographic book design, with words of wisdom from 13 international creative business leaders.

SB/2 Paper illustration

July 01 — 2013
Culture
To celebrate Liverpool-based SB Studio’s second anniversary we were invited to create a one-off piece in response to their single word brief – ‘two’

On purpose

June 04 — 2013
Thoughts
Organisations with a clear sense of purpose (why they exist, beyond the need to make money) invariably have more interesting stories to share.

All the money you make...

May 24 — 2013
Thoughts
A couple of years ago, a design blog asked me 10 questions, one of which was "Which piece of advice has helped you most?"

The Changing Faces of Bowie

May 03 — 2013
Culture
Our contribution to a special edition print that was created as part of an exhibition at the Victoria & Albert Museum.

In defence of the brave

April 16 — 2013
Thoughts
One statement at the heart of our strategy is "“We help brave clients enjoy greater success through meaningful design”.
Jul 24 — 2019
News
Funeral Guide
Apr 17 — 2019
Thoughts, Culture
An interview with Blair
Apr 02 — 2019
Culture, News
Canada Modern x LogoArchive
Feb 07 — 2019
News, Thoughts
Building and protecting food...
Jan 18 — 2019
News, Culture
New book: Identity Designed
Dec 04 — 2018
Culture
Fedrigoni 365 — 2019
Oct 09 — 2018
News
Canada Modern “Cool Concept”
Feb 28 — 2018
News
Shape Development
Feb 19 — 2018
Thoughts
On purpose (revisited)
Dec 06 — 2017
Culture
Fedrigoni 365
Nov 01 — 2017
Culture
ADCC Directions 2017 Awards
Feb 02 — 2017
News
LittlePod ice cream packaging
Jan 11 — 2017
Thoughts
On the ‘death’ of print
Oct 26 — 2016
News
Uprising gluten free pastry
Aug 30 — 2016
News
Ocean Crown by Scandia Foods
Jun 30 — 2016
Culture
Sainsbury's Tea X Spicers
Jan 22 — 2016
Thoughts
Your name here
Nov 27 — 2015
Thoughts
Be part of the process
Nov 18 — 2015
Culture
Nifty 50
Jul 29 — 2015
Thoughts
Pictures of websites
Jun 24 — 2015
News
LittlePod shortbread packaging
Jun 20 — 2015
Thoughts
An intern abroad
May 20 — 2015
Culture
HEY Plymouth
May 08 — 2015
Thoughts
Simplicity
Feb 28 — 2015
Culture
100 years of the Coke bottle
Jan 02 — 2015
Thoughts
On the value of design
Dec 15 — 2014
News
Three Kings festive chocolate
Nov 01 — 2014
Thoughts
Becoming a designer
Aug 20 — 2014
Culture
Comic Sans for Cancer
Jun 18 — 2014
Culture
Icon Magazine Rethink
May 19 — 2014
Culture
Yorkshire in Yellow
May 08 — 2014
Culture
Love Letter to Me
Apr 07 — 2014
Culture
San Bruno Beer
Apr 03 — 2014
Culture
T-shirt design for North East Co
Jan 21 — 2014
News
Lord of the Logos
Jul 17 — 2013
Culture
Glory Glory
Jul 01 — 2013
Culture
You Are The Map Maker
Jul 01 — 2013
Culture
SB/2 Paper illustration
Jun 04 — 2013
Thoughts
On purpose
May 24 — 2013
Thoughts
All the money you make...
May 03 — 2013
Culture
The Changing Faces of Bowie
Apr 16 — 2013
Thoughts
In defence of the brave